Taste & Trade 360 is a business‑to‑business (B2B) trade exhibition dedicated to the food, beverage, and F&B solutions industry. To ensure a safe, professional, and productive environment for all participants, the following admission rules apply.

1. Pre‑Registered Visitors (Free Admission)

Visitors who complete online pre‑registration before the event will enjoy complimentary admission. A valid QR Code / E‑Badge must be presented at the entrance.

2. On‑Site Registration (RM5.00 Admission Fee)

Visitors who register on‑site at KLCC will be required to pay a RM5.00 admission fee. Payment is cashless and must be made at the registration counters.

3. Age Restriction (Strictly 16+)

To maintain safety and professionalism:

• • Visitors below 16 years old are strictly not allowed to enter
  • No infants, toddlers, strollers, or school groups
  • Identification may be requested for age verification

4. Dress Code (Smart Casual or Business Attire Only)

All visitors, exhibitors, and participants must adhere to the event dress code.

Allowed (DO’s)

• • Business attire
  • Smart casual
  • Covered footwear

Not Allowed (DON’Ts)

• • Shorts / Bermudas
  • Singlets / sleeveless shirts
  • Sports footwear / uncovered footwear
  • Slippers / flip‑flops

The organiser reserves the right to deny entry to anyone not complying with the dress code.

5. Trade‑Only Admission (Including Aspiring F&B Entrepreneurs)

Taste & Trade 360 is open exclusively to individuals and organisations with a professional or commercial interest in the F&B industry. This includes:

• • F&B professionals
  • Business owners & decision makers
  • Buyers, distributors, importers
  • Hospitality & foodservice professionals
  • Investors, consultants, trade associations
  • Aspiring F&B Entrepreneurs — individuals planning to start their own café, restaurant, bakery, food brand, or F&B business

The general public with no business interest will not be admitted.

6. Badge Usage & Verification

• • All badges are personal and non‑transferable
  • The organiser may request identification at any time
  • Lost badges may be reissued at the organiser’s discretion
  • Visitors must display their badge at all times inside the venue

7. Badge Scanning & Data Sharing

By entering the event, visitors consent to:

• • Exhibitors scanning their badge only with permission
  • Sharing of contact details with exhibitors they choose to engage with
  • Receiving event‑related communications from the organiser

8. Prohibited Items & Conduct

The following are not allowed inside the exhibition halls:

• • Weapons or hazardous materials
  • Outside food & beverages (unless approved)
  • Unauthorized distribution of flyers or samples
  • Disruptive, unsafe, or inappropriate behaviour

9. Photography & Videography

• • Personal photography is allowed unless restricted by exhibitors
  • Commercial photography, filming, or live streaming requires organiser approval
  • The organiser may capture photos/videos for documentation and promotional use

10. Health & Safety Compliance

All visitors must follow:

• • Venue safety regulations
  • Instructions from security and event staff
  • Crowd‑control and emergency procedures

11. Organiser Rights

The organiser reserves the right to:

• • Approve or reject registrations
  • Deny entry to individuals who do not meet criteria
  • Remove visitors who violate event rules
  • Amend this policy without prior notice